"Pura Vida" is a term that literally translates to "Pure Life". Used for over 50 years in Costa Rica, Pura Vida can mean a wide variety of things, from 'hello' and 'goodbye' to 'all good' and even 'this is life'! This phrase represents that no matter how bad you think your situation or life is, there is always somebody who is worse off, and you should consider that. Even though many Ticos may live in poverty, they will freely use the term "Pura Vida" to express their happiness.